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Free execution audit

Move your site without losing search.

Redirect mapping, pre-launch crawl comparisons, and launch-day verification for domain moves, CMS changes, and redesigns.

What's includedGet a free execution audit
Acme / Migrations
Live
URLs mapped
1,284
404s at launch
0
Crawl parity
99.6%
Redirect map1,284 URLs · verified
/blog/2019/*→ /blog/*301
/docs/v1/*→ /docs/*301
/old-pricing→ /pricing301
/careers.html→ /careers301
/features/sso→ /security/sso301

Illustrative client data.

What's included.

Redirect maps, crawl diffs, launch verification, monitoring.

Redirect mapping

Every legacy URL mapped to its best destination and reviewed.

Crawl comparison

Pre-launch and post-launch crawls compared page by page.

Launch verification

Redirects, canonicals, and indexing confirmed on launch day.

Post-launch monitoring

Traffic and indexing watched daily for the first 90 days.

How it runs.

Each step has an owner. Automated steps are checked by the people responsible for them.

Map
Our engineers

Legacy URLs are crawled and mapped.

Stage
Our engineers

Redirects are tested on staging.

Launch
Our engineers

Redirects go live and are verified.

Monitor
Your strategist

Traffic and indexing are checked daily for 90 days.

What you get.

Redirect maps
Crawl diffs
Launch-day verification
Indexing monitoring
90-day impact report
Works with your stack
WordPress
Webflow
Sanity
Shopify
GitHub
Vercel
Search Console
GA4
Ahrefs

Highlighted: used by Migrations.

Questions

Ideally six to eight weeks before launch, so redirects can be mapped and tested.

Yes, along with CMS changes, redesigns, and URL restructures.

We investigate daily for 90 days and fix issues as they appear.

Every mapped URL is fetched on launch day and checked for the right redirect, canonical, and status code, then compared with the pre-launch crawl.

A short fluctuation is normal. Complete redirect maps, preserved metadata, and fast issue fixing keep it small and temporary.

A prioritized backlog for your site, effort estimates for each item, and what we would ship first. It uses read-only access, requires no contract, and a strategist emails the findings.

Production schema errors by typeSample data
Method · IX-012
Schema errors that survive deployment, and how to catch them
Other services
ResearchContentTechnical SEOImplementationGEO / AI searchPerformance

Every URL accounted for.

Each legacy URL gets a destination, a status, and a check. Nothing is left to chance on launch day.

Redirect map status1,284 URLs
1,242
Mapped and returning the correct 301
29
Chains or loops found and fixed
13
Dead URLs mapped to the closest page

Illustrative data.

The migration timeline.

Work starts weeks before launch and continues for 90 days after it.

Map
Crawl and map legacy URLs
Redirect map
Stage
Test on staging
Staging tests
Freeze
Content and URL freeze
Freeze
Launch
Redirects live and verified
Launch day
Monitor
Traffic and indexing, daily
90 days
T-60T-30LaunchT+30T+90

Illustrative data.

Traffic through the move.

Traffic is tracked against the pre-launch baseline, with a daily look at indexing and errors.

Organic clicks vs pre-launch baselineIllustrative, % of baseline
Launch
Week -6LaunchWeek 8Week 18

Illustrative data.

Moves we handle.

Each type has its own risks. The process is the same: map, stage, launch, verify, monitor.

Domain changes
Rebrands, TLD moves, and consolidations of several sites into one.
CMS replatforms
Moving between WordPress, Webflow, Sanity, Shopify, or a custom stack.
Redesigns
New templates and navigation without losing rankings.
URL restructures
New folder structures and slugs mapped one to one.
HTTPS and subdomain moves
Protocol and subdomain changes with canonicals and redirects aligned.
Phased launches
Section by section rollouts with checks between each.

Illustrative data.

See your first 30 days of execution.

A free execution audit: your prioritized backlog, effort estimates, and what we'd ship first. Read-only access, no contract.

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