indexive
ServicesSolutionsIndustriesResearch
Free execution audit
ExplainerPublished October 9, 2026·Sources checked October 13, 2026·5 min read

What llms.txt is and who actually uses the file today

llms.txt is a proposed Markdown file that gives AI agents a short guide to a website. Google says its Search does not use it, and says it neither helps nor harms visibility. We could not verify public statements from OpenAI or Anthropic that their systems read it.

By Indexive Research · every source is linked at the end
Key points
Sep 3, 2024
date the llms.txt proposal was published, by Jeremy Howard
1
required element in the file: an H1 with the site name
Jun 17, 2025
date of John Mueller's Bluesky post saying no AI system currently uses llms.txt

What the proposal is

llms.txt is a proposal to put a file at /llms.txt that gives information to help agents use a website. The proposal page says it was published on September 3, 2024, was written by Jeremy Howard, and describes itself as v2 of the proposal. The page shows a modified date of August 10, 2026.

The idea is simple. A site gives brief background, guidance and links to detailed Markdown files. An agent can then find what it needs without processing full HTML pages. The file can sit at the site root or at a subpath, where it covers the pages under that path.

The format

The proposal defines a Markdown file with a fixed order. Only the first heading is required.

  • An H1 with the name of the project or site. This is the only required section.
  • A blockquote with a short summary.
  • Zero or more sections of detail in any Markdown except headings.
  • Zero or more H2 sections that contain file lists. Each entry is a Markdown list item with a required link, optionally followed by a colon and notes.
  • A convention of putting secondary links under an H2 section named Optional, which agents can skip when they need less context.

What Google has said

Google's AI optimization guide for Search, last updated 2026-07-10, says you do not need to create new machine readable files, AI text files, markup or Markdown to appear in Google Search, including its generative AI capabilities. It says Google Search itself does not use llms.txt files. It adds that it is completely fine to create and maintain them, and that doing so will neither harm nor help your site's visibility or rankings in Google Search.

Earlier statements from Google's John Mueller point the same way. On Bluesky on June 17, 2025, he wrote: "FWIW no AI system currently uses llms.txt." That date comes from Search Engine Roundtable. Search Engine Journal reported on April 17, 2025 that Mueller wrote on Reddit that the file is comparable to the keywords meta tag, because it is what a site owner claims their site is about. These are individual statements, not product documentation.

The adoption picture

The proposal page itself says thousands of sites publish an llms.txt file, that documentation platforms generate it automatically, and that OpenAI, Anthropic and Gemini publish llms.txt files for their developer docs. These are the proposal's own claims. We did not independently verify them.

Chrome's Lighthouse has an llms.txt audit. Its documentation, last updated 2026-05-05, calls llms.txt an emerging convention for a machine-readable summary of a site, designed for LLMs and AI agents. The audit only flags a server error when requesting the file. A missing file (404) is Not Applicable, because the file is optional for now.

We could not find a fetchable statement from OpenAI or Anthropic saying their crawlers or products read llms.txt to answer questions. Their crawler documentation, covered in our robots.txt reference, does not mention it. Whether they use it is unconfirmed.

A practical recommendation

Treat llms.txt as optional and low cost. It is not a ranking factor in Google Search, per Google. If you publish one, keep it short, accurate and in sync with your real site, and do not expect it to change AI citations. Spend effort first on crawlable, indexable pages with clear text content and correct robots.txt rules. If a tool or customer you care about says it reads the file, that is a reason to create it. Without that, there is no verified payoff.

Also keep the cost in view. The file is plain Markdown, so a short version takes little time to write. The risk is drift, where the file lists pages that have moved or been removed. If you publish one, add it to the checklist you already use when pages change, and test that it loads without a server error, since that is the one condition Lighthouse flags.

Sources

  1. [1]
    The /llms.txt file
    llmstxt.org. Proposal author, dates, purpose, format, and the site's own adoption claims.
  2. [2]
    Optimizing for generative AI features in Google Search
    Google Search Central. Google Search does not use llms.txt; neither harms nor helps visibility.
  3. [3]
    Lighthouse: llms.txt audit
    Chrome for Developers. How Chrome describes llms.txt and what the audit checks.
  4. [4]
    Google: No AI System Currently Uses LLMs.txt
    Search Engine Roundtable. Reports John Mueller's Bluesky post of June 17, 2025.
  5. [5]
    Google says llms.txt comparable to keywords meta tag
    Search Engine Journal. Reports John Mueller's Reddit comment, published April 17, 2025.

Sources were last checked on October 13, 2026. Documentation changes, so confirm any detail that matters to a decision against the source itself.

How to cite

Indexive Research. (2026, October 9). What llms.txt is and who actually uses the file today. Indexive AI. https://indexive.ai/research/llms-txt-explained

Keep reading
Reference · 6 min
Which AI crawlers honor robots.txt, by vendor
Guide · 5 min
Google AI Overviews and AI Mode and what your site controls
Perspective · 4 min
GEO and SEO are one backlog, not two separate programs

Frequently asked questions.

Straight answers about how we work. Still have a question? The free audit is the fastest way to get one answered for your site.

Jeremy Howard, per the proposal page at llmstxt.org, which says it was published on September 3, 2024.

Google says Search itself does not use llms.txt and that the file will neither harm nor help visibility or rankings in Google Search.

We could not find a fetchable statement from either company saying their systems read it, so it is unconfirmed.

Only an H1 with the project or site name. The summary blockquote, detail sections and link lists are optional.

See your first 30 days of execution.

A free execution audit: your prioritized backlog, effort estimates, and what we'd ship first. Read-only access, no contract.

By continuing you agree to our Privacy Policy and Terms.
indexive
ServicesResearchContentTechnical SEOImplementationGEO / AI searchPerformanceMigrations
SolutionsDeclining traffic recoveryAI search visibilitySEO backlog executionTechnical debt cleanupContent at scaleHeads of SEOVPs of Marketing & CMOsLean teams with no SEO
IndustriesB2B SaaSDeveloper toolsCybersecurityFintechHealthcare & life sciencesE-commerceMarketplacesManufacturing & industrialProfessional services
CompanyResearchFree auditSecurityContact
© 2026 Indexive AIPrivacyTermsSan Francisco, CA